renbarkevics
Brand Strategy
Brand Identity
Brand Touchpoints
Brand Guidelines
Ongoing Support
Tired of blending in? I design brands with strategic foundations that make you impossible to ignore.
Located in Spain, Available Worldwide.

REN BARKEVICS
Freelance
BOOK A 15-MIN DISCOVERY CALL

REN BARKEVICS
Freelance
BOOK A 15-MIN DISCOVERY CALL
Brand Strategy
Brand Identity
Brand Touchpoints
Brand Guidelines
Ongoing Support
Tired of blending in? I design brands with strategic foundations that make you impossible to ignore.
Located in Spain, Available Worldwide.

REN BARKEVICS
Freelance
BOOK A 15-MIN DISCOVERY CALL
I've Worked With
I've Worked With
Clients near and far, big and small
Clients near and far, big and small
I've Worked With
Clients near and far, big and small
WHAT IS BRANDING?
"Branding is a customer's gut feeling about a product, service or company."
— Marty Neumeier.
"Branding is a customer's gut feeling about a product, service or company."
— Marty Neumeier.
WHAT IS BRANDING?
"Branding is a customer's gut feeling about a product, service or company."
— Marty Neumeier.
BRANDING IS PERCEPTION ENGINEERING
BRANDING IS PERCEPTION ENGINEERING
I believe the best brands aren't just designed—they're carefully engineered to shape how people perceive them. Each element of a brand, from the logo to the colours, tells a story and creates an emotional connection.
I believe the best brands aren't just designed—they're carefully engineered to shape how people perceive them. Each element of a brand, from the logo to the colours, tells a story and creates an emotional connection.
My Expertise
My Expertise
My Expertise
SERVICES
SERVICES
BRANDING WITHOUT A FOUNDATION
— THAT’S RISKY BUSINESS
BRANDING WITHOUT A FOUNDATION — THAT’S RISKY BUSINESS
Too often, businesses jump straight to visuals without establishing the why and how behind their brand — and that’s where things fall apart. Without a strong foundation, even the best-looking logo won’t hold up. That’s why my focus is on the core of your brand: strategy, identity, touchpoints, and clear guidelines that tie it all together. I help you build something solid — something that can grow with your business, not crumble under pressure. This isn’t surface-level design; it’s long-term thinking that sets you up for clarity, confidence, and real success.
Too often, businesses jump straight to visuals without establishing the why and how behind their brand — and that’s where things fall apart. Without a strong foundation, even the best-looking logo won’t hold up. That’s why my focus is on the core of your brand: strategy, identity, touchpoints, and clear guidelines that tie it all together. I help you build something solid — something that can grow with your business, not crumble under pressure. This isn’t surface-level design; it’s long-term thinking that sets you up for clarity, confidence, and real success.
Too often, businesses jump straight to visuals without establishing the why and how behind their brand — and that’s where things fall apart. Without a strong foundation, even the best-looking logo won’t hold up. That’s why my focus is on the core of your brand: strategy, identity, touchpoints, and clear guidelines that tie it all together. I help you build something solid — something that can grow with your business, not crumble under pressure. This isn’t surface-level design; it’s long-term thinking that sets you up for clarity, confidence, and real success.
(5)
(5)
(5)
(1)
BRAND STRATEGY
Brand strategy is the foundation of a successful brand. It ensures consistency, aligns the brand with business goals, and effectively communicates its message and visuals to the target audience. Without a strategy, a brand is just a collection of logos, fonts, and colours. With a well-defined strategy, however, the brand becomes a powerful tool that drives awareness, generates sales, and positions the business as a distinctive player in its industry.
Deliverables
Brand foundations
Target audience
Problems & solutions
Buyer journey
Competitor analysis
Creative direction
6+
BRAND STRATEGY
(2)
BRAND IDENTITY
Brand identity is the visual and emotional representation of your brand. It includes elements like logos, colour palettes, typography, and design style that collectively communicate your brand’s personality. Without a cohesive identity, your brand risks being overlooked or misunderstood. But with a strong, consistent identity, your brand becomes instantly recognisable, fosters trust with your audience, and builds lasting connections that resonate.
Deliverables
Visual elements
Logo design
Colour palette
Typography
Brand personality
Consistency
9+
BRAND IDENTITY
(3)
BRAND TOUCHPOINTS
Brand touchpoints are every interaction a customer has with your brand, whether it's online, in person, or through packaging. These touchpoints are opportunities to create a meaningful and cohesive brand experience. When carefully designed and optimised, they shape customer perceptions, drive engagement, and turn ordinary interactions into memorable experiences that strengthen brand loyalty.
Deliverables
Social media templates
Packaging design
Marketing materials
Branded merchandise
Stationery design
Business card
6+
BRAND TOUCHPOINTS
(4)
BRAND GUIDELINES
Brand guidelines are the blueprint for maintaining consistency across all aspects of your brand. They provide clear instructions on logo usage, typography, colour schemes, tone of voice, and more, ensuring your brand is always presented cohesively. With well-crafted guidelines, your brand’s message stays strong and unified, empowering teams and partners to communicate your brand effectively across all platforms and channels.
Deliverables
Consistency
Logo usage
Colour usage
Typography rules
Tone of voice
Design principles
4+
BRAND GUIDELINES
(5)
ONGOING SUPPORT
Design without consistency? That’s how brands fade into the background. Ongoing Support is for businesses that understand the value of staying sharp, relevant, and ahead of the competition—every single day. This isn’t a one-and-done job. It’s a long-term, retainer-style partnership built to evolve with your needs. Whether it’s new campaign visuals, social content, packaging updates, or internal brand assets, I provide continuous, strategic design support that keeps your brand strong across every touchpoint. Because when your brand looks its best all year round, it performs at its best too.
Deliverables
Presentations
Retainer
Mockups
Ideas
Support
Socials
7+
ONGOING SUPPORT
(1)
BRAND STRATEGY
Brand strategy is the foundation of a successful brand. It ensures consistency, aligns the brand with business goals, and effectively communicates its message and visuals to the target audience. Without a strategy, a brand is just a collection of logos, fonts, and colours. With a well-defined strategy, however, the brand becomes a powerful tool that drives awareness, generates sales, and positions the business as a distinctive player in its industry.
Deliverables
Brand foundations
Target audience
Problems & solutions
Buyer journey
Competitor analysis
Creative direction
6+
BRAND STRATEGY
(2)
BRAND IDENTITY
Brand identity is the visual and emotional representation of your brand. It includes elements like logos, colour palettes, typography, and design style that collectively communicate your brand’s personality. Without a cohesive identity, your brand risks being overlooked or misunderstood. But with a strong, consistent identity, your brand becomes instantly recognisable, fosters trust with your audience, and builds lasting connections that resonate.
Deliverables
Visual elements
Logo design
Colour palette
Typography
Brand personality
Consistency
9+
BRAND IDENTITY
(3)
BRAND TOUCHPOINTS
Brand touchpoints are every interaction a customer has with your brand, whether it's online, in person, or through packaging. These touchpoints are opportunities to create a meaningful and cohesive brand experience. When carefully designed and optimised, they shape customer perceptions, drive engagement, and turn ordinary interactions into memorable experiences that strengthen brand loyalty.
Deliverables
Social media templates
Packaging design
Marketing materials
Branded merchandise
Stationery design
Business card
6+
BRAND TOUCHPOINTS
(4)
BRAND GUIDELINES
Brand guidelines are the blueprint for maintaining consistency across all aspects of your brand. They provide clear instructions on logo usage, typography, colour schemes, tone of voice, and more, ensuring your brand is always presented cohesively. With well-crafted guidelines, your brand’s message stays strong and unified, empowering teams and partners to communicate your brand effectively across all platforms and channels.
Deliverables
Consistency
Logo usage
Colour usage
Typography rules
Tone of voice
Design principles
4+
BRAND GUIDELINES
(5)
ONGOING SUPPORT
Design without consistency? That’s how brands fade into the background. Ongoing Support is for businesses that understand the value of staying sharp, relevant, and ahead of the competition—every single day. This isn’t a one-and-done job. It’s a long-term, retainer-style partnership built to evolve with your needs. Whether it’s new campaign visuals, social content, packaging updates, or internal brand assets, I provide continuous, strategic design support that keeps your brand strong across every touchpoint. Because when your brand looks its best all year round, it performs at its best too.
Deliverables
Presentations
Retainer
Mockups
Ideas
Support
Socials
7+
ONGOING SUPPORT
(1)
BRAND STRATEGY
Brand strategy is the foundation of a successful brand. It ensures consistency, aligns the brand with business goals, and effectively communicates its message and visuals to the target audience. Without a strategy, a brand is just a collection of logos, fonts, and colours. With a well-defined strategy, however, the brand becomes a powerful tool that drives awareness, generates sales, and positions the business as a distinctive player in its industry.
Deliverables
Brand foundations
Target audience
Problems & solutions
Buyer journey
Competitor analysis
Creative direction
6+
BRAND STRATEGY
(2)
BRAND IDENTITY
Brand identity is the visual and emotional representation of your brand. It includes elements like logos, colour palettes, typography, and design style that collectively communicate your brand’s personality. Without a cohesive identity, your brand risks being overlooked or misunderstood. But with a strong, consistent identity, your brand becomes instantly recognisable, fosters trust with your audience, and builds lasting connections that resonate.
Deliverables
Visual elements
Logo design
Colour palette
Typography
Brand personality
Consistency
9+
BRAND IDENTITY
(3)
BRAND TOUCHPOINTS
Brand touchpoints are every interaction a customer has with your brand, whether it's online, in person, or through packaging. These touchpoints are opportunities to create a meaningful and cohesive brand experience. When carefully designed and optimised, they shape customer perceptions, drive engagement, and turn ordinary interactions into memorable experiences that strengthen brand loyalty.
Deliverables
Social media templates
Packaging design
Marketing materials
Branded merchandise
Stationery design
Business card
6+
BRAND TOUCHPOINTS
(4)
BRAND GUIDELINES
Brand guidelines are the blueprint for maintaining consistency across all aspects of your brand. They provide clear instructions on logo usage, typography, colour schemes, tone of voice, and more, ensuring your brand is always presented cohesively. With well-crafted guidelines, your brand’s message stays strong and unified, empowering teams and partners to communicate your brand effectively across all platforms and channels.
Deliverables
Consistency
Logo usage
Colour usage
Typography rules
Tone of voice
Design principles
4+
BRAND GUIDELINES
(5)
ONGOING SUPPORT
Design without consistency? That’s how brands fade into the background. Ongoing Support is for businesses that understand the value of staying sharp, relevant, and ahead of the competition—every single day. This isn’t a one-and-done job. It’s a long-term, retainer-style partnership built to evolve with your needs. Whether it’s new campaign visuals, social content, packaging updates, or internal brand assets, I provide continuous, strategic design support that keeps your brand strong across every touchpoint. Because when your brand looks its best all year round, it performs at its best too.
Deliverables
Presentations
Retainer
Mockups
Ideas
Support
Socials
7+
ONGOING SUPPORT



Project Stages
Project Stages
Project Stages
PROCESS
PROJECT STAGES
PROJECT STAGES
Your journey is just as important as your destination. Here's what to expect once you submit your enquiry — a smooth, thoughtful process designed to bring your brand to life.
Your journey is just as important as your destination. Here's what to expect once you submit your enquiry — a smooth, thoughtful process designed to bring your brand to life.
/
01
Onboarding
Client Portal Access
You’ll receive an exclusive link to your client portal, which is a project management system and a hub for the entire project.
All-in-One Organisation
In the portal, you’ll be able to keep track of the timeline, see presentations, book calls, provide feedback and more. This keeps the project organised with everything accessible in one place.
/3-5 days/
/
01
Onboarding
Client Portal Access
You’ll receive an exclusive link to your client portal, which is a project management system and a hub for the entire project.
All-in-One Organisation
In the portal, you’ll be able to keep track of the timeline, see presentations, book calls, provide feedback and more. This keeps the project organised with everything accessible in one place.
/3-5 days/
/
01
Onboarding
Client Portal Access
You’ll receive an exclusive link to your client portal, which is a project management system and a hub for the entire project.
All-in-One Organisation
In the portal, you’ll be able to keep track of the timeline, see presentations, book calls, provide feedback and more. This keeps the project organised with everything accessible in one place.
/3-5 weeks/
/
02
Strategy
Strategy Call
We’ll have a brand strategy call to dive into the heart of your business, target audience, competitors, and more.
Creative Direction Presentation
From the findings and analysis, I’ll create a Strategy & Creative Direction presentation which includes two mood boards for you to choose from. You'll then provide feedback, and any necessary adjustments will be made.
/2-3 weeks/
/
02
Strategy
Strategy Call
We’ll have a brand strategy call to dive into the heart of your business, target audience, competitors, and more.
Creative Direction Presentation
From the findings and analysis, I’ll create a Strategy & Creative Direction presentation which includes two mood boards for you to choose from. You'll then provide feedback, and any necessary adjustments will be made.
/2-3 weeks/
/
02
Strategy
Strategy Call
We’ll have a brand strategy call to dive into the heart of your business, target audience, competitors, and more.
Creative Direction Presentation
From the findings and analysis, I’ll create a Strategy & Creative Direction presentation which includes two mood boards for you to choose from. You'll then provide feedback, and any necessary adjustments will be made.
/2-3 weeks/
/
03
Brand Design
Visual Identity Development
Using the approved mood board and strategy from the previous stage, I'll work on developing and designing your visual identity.
Cohesive Design Elements
This includes designing a responsive logo suite, creating illustrations/brand patterns, identifying complementary font pairings, and developing a strategic colour palette.
/2-4 weeks/
/
03
Brand Design
Visual Identity Development
Using the approved mood board and strategy from the previous stage, I'll work on developing and designing your visual identity.
Cohesive Design Elements
This includes designing a responsive logo suite, creating illustrations/brand patterns, identifying complementary font pairings, and developing a strategic colour palette.
/2-4 weeks/
/
03
Brand Design
Visual Identity Development
Using the approved mood board and strategy from the previous stage, I'll work on developing and designing your visual identity.
Cohesive Design Elements
This includes designing a responsive logo suite, creating illustrations/brand patterns, identifying complementary font pairings, and developing a strategic colour palette.
/2-4 weeks/
/
04
Presentation
One Strong Concept
Being presented with various design concepts can be overwhelming, so I've streamlined my approach to create the most powerful concept that aligns with your brand.
Feedback & Refinement
I'll present this single concept in a brand presentation, complete with mockups and other visual aids. You'll then provide feedback, and any necessary adjustments will be made.
/1-2 weeks/
/
04
Presentation
One Strong Concept
Being presented with various design concepts can be overwhelming, so I've streamlined my approach to create the most powerful concept that aligns with your brand.
Feedback & Refinement
I'll present this single concept in a brand presentation, complete with mockups and other visual aids. You'll then provide feedback, and any necessary adjustments will be made.
/1-2 weeks/
/
04
Presentation
One Strong Concept
Being presented with various design concepts can be overwhelming, so I've streamlined my approach to create the most powerful concept that aligns with your brand.
Feedback & Refinement
I'll present this single concept in a brand presentation, complete with mockups and other visual aids. You'll then provide feedback, and any necessary adjustments will be made.
/1-2 weeks/
/
05
Touchpoints
Brand Implementation
Now that your branding has been approved, it's time to bring it to life! I'll start implementing your branding across all touchpoints that we've agreed upon as part of your package.
Additional Touchpoints
The additional touchpoints will be presented in a presentation. You'll then provide feedback, and any necessary adjustments will be made.
/2-4 weeks/
/
05
Touchpoints
Brand Implementation
Now that your branding has been approved, it's time to bring it to life! I'll start implementing your branding across all touchpoints that we've agreed upon as part of your package.
Additional Touchpoints
The additional touchpoints will be presented in a presentation. You'll then provide feedback, and any necessary adjustments will be made.
/2-4 weeks/
/
05
Touchpoints
Brand Implementation
Now that your branding has been approved, it's time to bring it to life! I'll start implementing your branding across all touchpoints that we've agreed upon as part of your package.
Additional Touchpoints
The additional touchpoints will be presented in a presentation. You'll then provide feedback, and any necessary adjustments will be made.
/2-4 weeks/
/
06
Offboarding
Final Approval
Once you've given me the green light and signed off on the entire project, I'll package up all the necessary files.
Brand Guidelines
You’ll also receive a Brand Guidelines Document — your go-to guide for all things brand identity and assets, offering an in-depth understanding of how to make the most of your freshly crafted image and ensure consistency across all touchpoints.
/1-2 weeks/
/
06
Offboarding
Final Approval
Once you've given me the green light and signed off on the entire project, I'll package up all the necessary files.
Brand Guidelines
You’ll also receive a Brand Guidelines Document — your go-to guide for all things brand identity and assets, offering an in-depth understanding of how to make the most of your freshly crafted image and ensure consistency across all touchpoints.
/1-2 weeks/
/
06
Offboarding
Final Approval
Once you've given me the green light and signed off on the entire project, I'll package up all the necessary files.
Brand Guidelines
You’ll also receive a Brand Guidelines Document — your go-to guide for all things brand identity and assets, offering an in-depth understanding of how to make the most of your freshly crafted image and ensure consistency across all touchpoints.
/1-2 weeks/
Testimonials
Testimonials
Testimonials
FEEDBACK
SUCCESS STORIES
SUCCESS STORIES
4.9
4.9
/5
I've delivered numerous projects that help companies generate real results.




20+
Trusted by
clients worldwide




20+
Trusted by
clients worldwide




20+
Trusted by
clients worldwide

Toms Bergs
Founder & Owner | BT Power SIA
“One of the best experiences I've had—Ren made the process easy, professional, and impactful. His work led to a 100% increase in brand recognition, and we've proudly partnered for 2 years.”

Toms Bergs
Founder & Owner | BT Power SIA
“One of the best experiences I've had—Ren made the process easy, professional, and impactful. His work led to a 100% increase in brand recognition, and we've proudly partnered for 2 years.”

Toms Bergs
Founder & Owner | BT Power SIA
“One of the best experiences I've had—Ren made the process easy, professional, and impactful. His work led to a 100% increase in brand recognition, and we've proudly partnered for 2 years.”

Rolands Legzdiņš
Exec. Board | PowerFlow Trade SIA
“Ren understood our niche project better than most, and turned it into a standout brand. His work led to 7x faster market acceptance thanks to the new brand identity.”

Rolands Legzdiņš
Exec. Board | PowerFlow Trade SIA
“Ren understood our niche project better than most, and turned it into a standout brand. His work led to 7x faster market acceptance thanks to the new brand identity.”

Rolands Legzdiņš
Exec. Board | PowerFlow Trade SIA
“Ren understood our niche project better than most, and turned it into a standout brand. His work led to 7x faster market acceptance thanks to the new brand identity.”

Alisher Nurutdinov
Founder & Owner | Aquatherm UZ
"Ren captured our vision with a unique brand identity that defines what we stand for. We are now a leading name in high-quality heating solutions in Uzbekistan with a strong brand recognition."

Alisher Nurutdinov
Founder & Owner | Aquatherm UZ
"Ren captured our vision with a unique brand identity that defines what we stand for. We are now a leading name in high-quality heating solutions in Uzbekistan with a strong brand recognition."

Alisher Nurutdinov
Founder & Owner | Aquatherm UZ
"Ren captured our vision with a unique brand identity that defines what we stand for. We are now a leading name in high-quality heating solutions in Uzbekistan with a strong brand recognition."
FAQ.
FAQ.
Got questions? I've got answers. Here’s things you need to know if you're genuine about working with me.
Hey! Let me explain — branding is a customer's gut feeling about a product, service, or company. So when you think about it, a logo on its own isn’t enough to shape that feeling clearly and consistently. Imagine your logo being seen by hundreds or thousands of people — each with their own unique perspective. Without a solid brand behind it, everyone will interpret it differently, which leads to mixed messages and confusion about who you really are as a business. That’s where branding comes in. A proper brand strategy gives your business direction — it aligns your visuals and messaging with your goals, ensuring that what you stand for is clear to your audience. Without strategy, your brand is just a random mix of logos, fonts, and colours. With it, your brand becomes a powerful tool to drive awareness, build credibility, and grow your business. Your brand identity is the visual and emotional side of your brand — things like your logo, colours, typography, and overall design style. When those elements are cohesive and intentional, they do more than look good — they make your brand feel trustworthy and memorable. Then there are brand touchpoints — every interaction someone has with your brand, from your website to your social media, even down to your packaging. These touchpoints are all opportunities to create a consistent, meaningful experience that builds connection and loyalty. And finally, brand guidelines make sure that no matter where or how your brand shows up, it looks and sounds like you. They keep everything aligned so your message stays strong across all platforms. So, while a logo might seem like a quick fix, it's just one piece of the puzzle. Branding gives your business depth, direction, and distinction — and that's what truly sets you apart.
That’s completely fine — I often work with businesses who already have something in place but feel like it’s no longer doing the job. Whether it’s a full refresh or a completely new brand identity, we’ll figure out what’s working, what isn’t, and what needs to evolve. The goal is to create something cohesive and intentional that actually reflects where your business is headed — not just where it’s been. I’ll guide you through the process so the final result feels aligned, clear, and built to grow with you.
Thank you for the question! Honestly, I’m not one to compare myself to others — I believe we all have our own unique paths, and the real focus should be on growing and improving every day. What I can say is that I’m genuinely relentless when it comes to learning and evolving. That drive for constant improvement means I hold myself to high standards — not just in the work I deliver, but in how I communicate, collaborate, and build meaningful connections with my clients. I don’t just design logos — I help build brands with intention. I put a lot of thought and care into combining strategy with visuals so that everything I create not only looks great but also works hard for your business. It’s not just about what your brand looks like — it’s about how it feels and how it functions in the real world.
That’s a great question — and to be completely transparent, no, I can’t guarantee specific results for your business. Branding is just one part of a much bigger puzzle. It lays the foundation, but how it performs also depends on how it's used, your market, your offering, and the consistency in how you show up. What I can guarantee is that I’ll bring clarity, strategy, and intention into your brand. I don’t just make things look good — I create a brand that’s designed to resonate with your audience and support your business goals. Everything I do is rooted in research, thought, and purpose. So while I can’t promise instant results or a certain number of sales, I can promise to deliver a brand that’s built to grow with your business, and to give you the tools, direction, and confidence to move forward with intention.
Great question! Typically, a branding project takes up to two months to complete. That said, every project — and every client — is different. I tailor my approach to suit your needs, so timelines can vary depending on how complex the project is and how smoothly everything flows. Sometimes things align perfectly — feedback is quick, content is ready, and we’re on the same page from the start. In those cases, we can wrap things up in under two months. But there are also times where delays naturally happen or the project requires deeper strategy and more moving parts — in those cases, it might take up to three months. What matters most to me is doing it properly, not rushing the process just to tick a box. I’ll always give you a clear timeline at the beginning, and keep you updated along the way — communication and flexibility are a big part of how I work.
Yes — once the project is complete and the final payment is made, the approved brand assets are all yours. You’ll receive everything neatly packaged and ready to use, along with brand guidelines so you know how to use it all properly. Just to clarify — I don’t hand over raw working files or unused concepts unless we’ve agreed on that separately. What you get is the full, final brand identity, built to last and fully owned by you.
This answer will likely lead you to one of three categories: 1. You’ve worked with a designer or agency before, so the price makes sense — great, let’s get started. 2. It caught you off guard, and now you’re wondering how I’ve got the nerve to charge that much. 3. It’s a bit more than you expected, and you’re not quite sure whether it’s worth it. If that’s the case, let me explain. My branding projects start at €5,000+. That price reflects the end result — a strategic, meaningful brand identity that’s built with care, intention, and a lot of thought. I don’t charge for time spent — I charge for the impact and quality of what we create together. There are no templates, no copy-paste solutions. Everything is designed from scratch, grounded in strategy, and shaped around your goals. The process is collaborative, and the outcome is something we’re both proud to stand behind. If you're looking for continued creative support after launch, I also offer ongoing support partnerships. These are tailored to each business and often include things like social content, packaging updates, campaign visuals, or brand touchpoints — all the bits that help your brand stay sharp and consistent as you grow. It’s perfect if you want to take design off your plate and keep things moving without compromising on quality. So no, it’s not the cheapest option out there — but it’s crafted properly, with care, clarity, and a high standard every step of the way.
Yes — for larger projects, I offer split payments to make things a bit easier. Usually it’s broken into two or three stages: a deposit to secure the slot, one mid-project, and the final payment before handover. If you’ve got a specific setup in mind, feel free to bring it up during our discovery session — I’m happy to find something that works for both sides.
Easy — just book a free 30-minute discovery session with me here: calendly.com/renbarkevics We’ll have a relaxed chat about your business, where you’re at, and what you’re hoping to achieve. There’s no pressure — it’s just about seeing if we’re a good fit and if now’s the right time for us to work together.
Hey! Let me explain — branding is a customer's gut feeling about a product, service, or company. So when you think about it, a logo on its own isn’t enough to shape that feeling clearly and consistently. Imagine your logo being seen by hundreds or thousands of people — each with their own unique perspective. Without a solid brand behind it, everyone will interpret it differently, which leads to mixed messages and confusion about who you really are as a business. That’s where branding comes in. A proper brand strategy gives your business direction — it aligns your visuals and messaging with your goals, ensuring that what you stand for is clear to your audience. Without strategy, your brand is just a random mix of logos, fonts, and colours. With it, your brand becomes a powerful tool to drive awareness, build credibility, and grow your business. Your brand identity is the visual and emotional side of your brand — things like your logo, colours, typography, and overall design style. When those elements are cohesive and intentional, they do more than look good — they make your brand feel trustworthy and memorable. Then there are brand touchpoints — every interaction someone has with your brand, from your website to your social media, even down to your packaging. These touchpoints are all opportunities to create a consistent, meaningful experience that builds connection and loyalty. And finally, brand guidelines make sure that no matter where or how your brand shows up, it looks and sounds like you. They keep everything aligned so your message stays strong across all platforms. So, while a logo might seem like a quick fix, it's just one piece of the puzzle. Branding gives your business depth, direction, and distinction — and that's what truly sets you apart.
Thank you for the question! Honestly, I’m not one to compare myself to others — I believe we all have our own unique paths, and the real focus should be on growing and improving every day. What I can say is that I’m genuinely relentless when it comes to learning and evolving. That drive for constant improvement means I hold myself to high standards — not just in the work I deliver, but in how I communicate, collaborate, and build meaningful connections with my clients. I don’t just design logos — I help build brands with intention. I put a lot of thought and care into combining strategy with visuals so that everything I create not only looks great but also works hard for your business. It’s not just about what your brand looks like — it’s about how it feels and how it functions in the real world.
That’s a great question — and to be completely transparent, no, I can’t guarantee specific results for your business. Branding is just one part of a much bigger puzzle. It lays the foundation, but how it performs also depends on how it's used, your market, your offering, and the consistency in how you show up. What I can guarantee is that I’ll bring clarity, strategy, and intention into your brand. I don’t just make things look good — I create a brand that’s designed to resonate with your audience and support your business goals. Everything I do is rooted in research, thought, and purpose. So while I can’t promise instant results or a certain number of sales, I can promise to deliver a brand that’s built to grow with your business, and to give you the tools, direction, and confidence to move forward with intention.
Great question! Typically, a branding project takes up to two months to complete. That said, every project — and every client — is different. I tailor my approach to suit your needs, so timelines can vary depending on how complex the project is and how smoothly everything flows. Sometimes things align perfectly — feedback is quick, content is ready, and we’re on the same page from the start. In those cases, we can wrap things up in under two months. But there are also times where delays naturally happen or the project requires deeper strategy and more moving parts — in those cases, it might take up to three months. What matters most to me is doing it properly, not rushing the process just to tick a box. I’ll always give you a clear timeline at the beginning, and keep you updated along the way — communication and flexibility are a big part of how I work.
This answer will likely lead you to one of three categories: 1. You’ve worked with a designer or agency before, so the price makes sense — great, let’s get started. 2. It caught you off guard, and now you’re wondering how I’ve got the nerve to charge that much. 3. It’s a bit more than you expected, and you’re not quite sure whether it’s worth it. If that’s the case, let me explain. My branding projects start at **€5,000+**. That price reflects the end result — a strategic, meaningful brand identity that’s built with care, intention, and a lot of thought. I don’t charge for time spent — I charge for the impact and quality of what we create together. There are no templates, no copy-paste solutions. Everything is designed from scratch, grounded in strategy, and shaped around your goals. The process is collaborative, and the outcome is something we’re both proud to stand behind. If you're looking for continued creative support after launch, I also offer ongoing support partnerships. These are tailored to each business and often include things like social content, packaging updates, campaign visuals, or brand touchpoints — all the bits that help your brand stay sharp and consistent as you grow. It’s perfect if you want to take design off your plate and keep things moving without compromising on quality. So no, it’s not the cheapest option out there — but it’s crafted properly, with care, clarity, and a high standard every step of the way.
Yes — for larger projects, I offer split payments to make things a bit easier. Usually it’s broken into two or three stages: a deposit to secure the slot, one mid-project, and the final payment before handover. If you’ve got a specific setup in mind, feel free to bring it up during our discovery session — I’m happy to find something that works for both sides.
Yes — once the project is complete and the final payment is made, the approved brand assets are all yours. You’ll receive everything neatly packaged and ready to use, along with brand guidelines so you know how to use it all properly. Just to clarify — I don’t hand over raw working files or unused concepts unless we’ve agreed on that separately. What you get is the full, final brand identity, built to last and fully owned by you.
That’s completely fine — I often work with businesses who already have something in place but feel like it’s no longer doing the job. Whether it’s a full refresh or a completely new brand identity, we’ll figure out what’s working, what isn’t, and what needs to evolve. The goal is to create something cohesive and intentional that actually reflects where your business is headed — not just where it’s been. I’ll guide you through the process so the final result feels aligned, clear, and built to grow with you.
Not at all. While I’ve worked with a range of industries — from tech to hospitality to lifestyle — what really matters to me is alignment. If you care about building something meaningful and are serious about investing in your brand, we’ll probably get along just fine. My process is rooted in strategy and collaboration, so it works across all types of businesses. Whether you're just starting out or levelling up, I tailor everything to your goals and audience — no cookie-cutter approaches here.
Easy — just book a free 30-minute discovery session with me here: calendly.com/renbarkevics We’ll have a relaxed chat about your business, where you’re at, and what you’re hoping to achieve. There’s no pressure — it’s just about seeing if we’re a good fit and if now’s the right time for us to work together.
Hey! Let me explain — branding is a customer's gut feeling about a product, service, or company. So when you think about it, a logo on its own isn’t enough to shape that feeling clearly and consistently. Imagine your logo being seen by hundreds or thousands of people — each with their own unique perspective. Without a solid brand behind it, everyone will interpret it differently, which leads to mixed messages and confusion about who you really are as a business. That’s where branding comes in. A proper brand strategy gives your business direction — it aligns your visuals and messaging with your goals, ensuring that what you stand for is clear to your audience. Without strategy, your brand is just a random mix of logos, fonts, and colours. With it, your brand becomes a powerful tool to drive awareness, build credibility, and grow your business. Your brand identity is the visual and emotional side of your brand — things like your logo, colours, typography, and overall design style. When those elements are cohesive and intentional, they do more than look good — they make your brand feel trustworthy and memorable. Then there are brand touchpoints — every interaction someone has with your brand, from your website to your social media, even down to your packaging. These touchpoints are all opportunities to create a consistent, meaningful experience that builds connection and loyalty. And finally, brand guidelines make sure that no matter where or how your brand shows up, it looks and sounds like you. They keep everything aligned so your message stays strong across all platforms. So, while a logo might seem like a quick fix, it's just one piece of the puzzle. Branding gives your business depth, direction, and distinction — and that's what truly sets you apart.
That’s completely fine — I often work with businesses who already have something in place but feel like it’s no longer doing the job. Whether it’s a full refresh or a completely new brand identity, we’ll figure out what’s working, what isn’t, and what needs to evolve. The goal is to create something cohesive and intentional that actually reflects where your business is headed — not just where it’s been. I’ll guide you through the process so the final result feels aligned, clear, and built to grow with you.
Thank you for the question! Honestly, I’m not one to compare myself to others — I believe we all have our own unique paths, and the real focus should be on growing and improving every day. What I can say is that I’m genuinely relentless when it comes to learning and evolving. That drive for constant improvement means I hold myself to high standards — not just in the work I deliver, but in how I communicate, collaborate, and build meaningful connections with my clients. I don’t just design logos — I help build brands with intention. I put a lot of thought and care into combining strategy with visuals so that everything I create not only looks great but also works hard for your business. It’s not just about what your brand looks like — it’s about how it feels and how it functions in the real world.
That’s a great question — and to be completely transparent, no, I can’t guarantee specific results for your business. Branding is just one part of a much bigger puzzle. It lays the foundation, but how it performs also depends on how it's used, your market, your offering, and the consistency in how you show up. What I can guarantee is that I’ll bring clarity, strategy, and intention into your brand. I don’t just make things look good — I create a brand that’s designed to resonate with your audience and support your business goals. Everything I do is rooted in research, thought, and purpose. So while I can’t promise instant results or a certain number of sales, I can promise to deliver a brand that’s built to grow with your business, and to give you the tools, direction, and confidence to move forward with intention.
Great question! Typically, a branding project takes up to two months to complete. That said, every project — and every client — is different. I tailor my approach to suit your needs, so timelines can vary depending on how complex the project is and how smoothly everything flows. Sometimes things align perfectly — feedback is quick, content is ready, and we’re on the same page from the start. In those cases, we can wrap things up in under two months. But there are also times where delays naturally happen or the project requires deeper strategy and more moving parts — in those cases, it might take up to three months. What matters most to me is doing it properly, not rushing the process just to tick a box. I’ll always give you a clear timeline at the beginning, and keep you updated along the way — communication and flexibility are a big part of how I work.
Yes — once the project is complete and the final payment is made, the approved brand assets are all yours. You’ll receive everything neatly packaged and ready to use, along with brand guidelines so you know how to use it all properly. Just to clarify — I don’t hand over raw working files or unused concepts unless we’ve agreed on that separately. What you get is the full, final brand identity, built to last and fully owned by you.
This answer will likely lead you to one of three categories: 1. You’ve worked with a designer or agency before, so the price makes sense — great, let’s get started. 2. It caught you off guard, and now you’re wondering how I’ve got the nerve to charge that much. 3. It’s a bit more than you expected, and you’re not quite sure whether it’s worth it. If that’s the case, let me explain. My branding projects start at €5,000+. That price reflects the end result — a strategic, meaningful brand identity that’s built with care, intention, and a lot of thought. I don’t charge for time spent — I charge for the impact and quality of what we create together. There are no templates, no copy-paste solutions. Everything is designed from scratch, grounded in strategy, and shaped around your goals. The process is collaborative, and the outcome is something we’re both proud to stand behind. If you're looking for continued creative support after launch, I also offer ongoing support partnerships. These are tailored to each business and often include things like social content, packaging updates, campaign visuals, or brand touchpoints — all the bits that help your brand stay sharp and consistent as you grow. It’s perfect if you want to take design off your plate and keep things moving without compromising on quality. So no, it’s not the cheapest option out there — but it’s crafted properly, with care, clarity, and a high standard every step of the way.
Yes — for larger projects, I offer split payments to make things a bit easier. Usually it’s broken into two or three stages: a deposit to secure the slot, one mid-project, and the final payment before handover. If you’ve got a specific setup in mind, feel free to bring it up during our discovery session — I’m happy to find something that works for both sides.
Easy — just book a free 30-minute discovery session with me here: calendly.com/renbarkevics We’ll have a relaxed chat about your business, where you’re at, and what you’re hoping to achieve. There’s no pressure — it’s just about seeing if we’re a good fit and if now’s the right time for us to work together.
© 2025 renbarkevics. | VAT: ESZ1722304T
LET'S TALK
Tell me about your project—whether you need a new brand identity, a refresh, or an out-of-the-box approach, I’ve got the perfect solution for you.
Tailored Solutions
If your brand lacks clarity or impact, it’s not just a design issue—it’s holding your business back from its full long-term potential and the chance to build something that lasts for generations. If that sounds familiar, I’d love to hear from you.
Clear Next Steps
After our discovery call, I’ll provide you with a custom proposal, tailored to meet your specific needs and set your brand on the right path.

REN BARKEVICS
Freelance
BOOK A 15-MIN DISCOVERY CALL
LET'S TALK
Tell me about your
project—whether you need a new brand identity, a refresh, or an out-of-the-box solution, I’ve got you covered.
Tailored Solutions
If your brand lacks clarity or impact, it’s not just a design issue—it’s holding your business back from its full long-term potential and the chance to build something that lasts for generations. If that sounds familiar, I’d love to hear from you.
Clear Next Steps
After our discovery call, I’ll provide you with a custom proposal, tailored to meet your specific needs and set your brand on the right path.

REN BARKEVICS
Freelance
BOOK A 15-MIN DISCOVERY CALL
© 2025 renbarkevics. | VAT: ESZ1722304T
LET'S TALK
Tell me about your project—whether you need a new brand identity, a refresh, or an out-of-the-box approach, I’ve got the perfect solution for you.
Tailored Solutions
If your brand lacks clarity or impact, it’s not just a design issue—it’s holding your business back from its full long-term potential and the chance to build something that lasts for generations. If that sounds familiar, I’d love to hear from you.
Clear Next Steps
After our discovery call, I’ll provide you with a custom proposal, tailored to meet your specific needs and set your brand on the right path.

REN BARKEVICS
Freelance
BOOK A 15-MIN DISCOVERY CALL